Digital Marketing Strategist specialised in

authentic brand storytelling and strategic

paid media campaigns with a focus on

building trust, and demonstrating value,

to accelerate business growth .

Hi there!

I am Elena, a digital marketing strategist with analytical rigor and excellent creative storytelling skills.

My journey spans legal research, nonprofit advocacy, and corporate proposal writing, giving me a 360-degree view of how compelling communication drives real results. I help businesses and organizations grow their online presence through data-driven campaigns while sharing stories that matter.

When I'm not crafting marketing strategies that convert, you'll find me writing about the topics closest to my heart: breast cancer awareness, spirituality, psychology and personal development. Because the best marketing isn't just about metrics – it's about creating content that reaches people on a deeper level.

Whether I'm optimizing digital campaigns or writing about personal interests, I approach each work with the same commitment to excellence.

Some of my most relevant experiences include:

  • Current Full-Time Role: crafting US government proposals for multi-million dollar healthcare and eligibility projects

  • Content Creation: 6+ years creating engaging content for businesses, NGOs, and publications

  • Background in Law: various internships, extensive research, and writing experience

  • Nonprofit: PR, marketing, advocacy, representative at the UN Human Rights Council, and fundraising

My most recent certifications include:

  • Google Ads Search & Display Certifications

  • Meta Social Media Marketing Professional Certificate

  • Brand Management (London Business School)

  • Content Marketing Using Generative AI (UVA Darden)

  • Google Digital Marketing & E-Commerce Specialization

I am familiar with the following tools and platforms: Meta Ads, Google Ads, SEO, WordPress, HubSpot, SEMrush, Canva, Adobe Express, Microsoft Office Suite, and SharePoint.

My language skills include: English (Fluent), Romanian (Native), Italian/Spanish/French (Basic).

PROFESSIONAL FOUNDATION

My Services

Let me transform your online presence with data-driven campaigns that deliver measurable results with:

  • Social Media Marketing: Meta and LinkedIn campaign development and management

  • Search Advertising: Google and Facebook Ads optimization for maximum ROI

  • SEO & Content Marketing: Strategic content that ranks and converts

  • Analytics & Optimization: Continuous improvement based on performance data

  • Website Copy: Landing pages that convert visitors into customers

  • Blog Content: SEO-optimized articles that establish thought leadership

  • Email Marketing: Sequences that nurture leads and drive sales

  • Social Media Content: Engaging posts that build community

  • Press Releases: Professional communications for media outreach

  • Research-Based Content: In-depth articles backed by solid research

  • Nonprofit Communications: Mission-driven content that inspires action

The best digital marketing feels like receiving a message from a trusted friend, offering a reliable solution to your problem.

Ready to elevate your digital presence?

Whether you need a comprehensive marketing strategy, compelling content, or someone who understands both the art and science of digital growth, I'm here to help.